Creating good product titles and descriptions is one of those tasks that “should only take a moment”, but in reality often eats up entire days. Every marketplace has its own requirements, each sales channel prefers a different tone of voice, and on top of that you need multiple language versions.
In our latest PowerHub update, we’ve decided to take exactly this problem off the shoulders of e-commerce teams.
In the stock / products module we’ve introduced a new feature: AI-powered generation of product names, descriptions and offer titles – ready to use across all sales channels connected to PowerHub.
Why hand over titles and descriptions to AI?
Creating content for multiple channels = massive time sink
In multichannel sales it usually looks like this:
- one marketplace wants a very specific title structure and keywords,
- a fashion marketplace prefers storytelling and brand emphasis,
- your online store needs longer, SEO-friendly descriptions,
- in one country you write in Polish, in another in Czech or Hungarian.
If you do this manually, each product means several to a dozen different title and description versions. It’s easy to calculate how many hours 500 products will consume.
AI in PowerHub does this for you with a single click – based on product data you already have in the system.
How does the title & description generator work in PowerHub?
Content built from your existing product data
The new feature uses the data stored in the PowerHub stock / products module:
- product name,
- key features (parameters, attributes),
- category,
- brand, variants (sizes, colours, capacities),
- additional description fields.
Based on this, the system generates:
- engaging product names – which you can use as offer titles in marketplaces and online stores,
- complete, detailed product descriptions, tailored to:
- the specifics of a given sales channel (e.g. marketplace vs online store),
- the required language (according to the channel configuration).
You don’t start from a blank page. Instead, AI proposes ready-to-use text that you can publish as is or fine-tune in a few seconds.
Bulk generation from the product list
We didn’t design this as a small gadget hidden in the product details view. We built it for everyday work of merchants and e-commerce teams.
That’s why:
- it works directly from the product list – in the stock / products module you can select multiple items,
- it’s triggered as a bulk action – you can choose 50, 200 or 1,000 products at once,
- it can be added as one of the default list actions – alongside export, status change or channel assignment.
A typical flow looks like this:
- You filter products (e.g. “new Spring/Summer 2026 collection”).
- You select all results.
- You choose the action: “Generate titles and descriptions (AI)”.
- You confirm – and PowerHub generates content for the whole batch.
A few minutes of work instead of a week of manual writing.
Always in the local language of the sales channel
International sales is not just different currencies and VAT rates – it’s first and foremost language.
The text generation feature in PowerHub takes into account:
- the local language of each channel where the product is listed,
- the language configuration of the specific marketplace or online store.
So if:
- you sell on a Polish marketplace – descriptions will be generated in Polish,
- the same product is listed in a Czech channel – the generator will prepare a Czech version,
- you’re expanding to Hungarian or Romanian markets – content will be created in the respective local language.
You don’t need separate copywriting teams for every country.
AI in PowerHub handles localisation for you.
Content updates in sales channels – practically in real time
Generating content is one thing, actually delivering it to every channel is another.
In PowerHub, both stages are tightly connected:
- once you accept the titles and descriptions in PowerHub,
- the system automatically updates the content across all linked sales channels,
- changes appear on marketplaces and in online stores almost immediately (within typical sync cycles).
You don’t have to log in to every panel, copy text, paste it, and click “save” a hundred times.
You generate once – and PowerHub takes care of the rest.
A step towards fully automated offer creation
The title and description generator in the products / sales module is not just a one-off feature. It’s the next stage of a bigger roadmap: our goal is for PowerHub to independently create offers and publish them across all sales channels you choose.
AI-generated content is the foundation on which we’re building:
- automatic category and attribute selection,
- automatic offer templates for different marketplaces,
- intelligent price suggestions,
- a fully automated flow: product in stock → complete offer → publication in all channels.
The new title & description generator moves us a big step closer to this “offer autopilot”.
Summary – less writing, more selling
The new AI product titles and descriptions generator in the PowerHub stock / products module delivers:
- real relief for your teams from repetitive copywriting work,
- the ability to match style, length, and key messages to every sales channel,
- automatic generation of content in the local languages of the markets where you sell,
- content updates in marketplaces and online stores almost in real time,
- and a major step towards fully automated AI offer creation and publishing across all channels.
If you feel your team spends too much time in spreadsheets and text editors instead of focusing on sales strategy, this feature is exactly here to change that.
Turn on the generator in PowerHub, select your products, and see how fast your product pages can become consistent, attractive and ready for every sales channel.
